SMALL BUSINESS BRANDING
Logo, branding and website for a new business in a regional town which bought together 3 products under the 1 roof:
FUN – kid’s play centre
FOOD – cafe
FITNESS – 24 hr gym
The client wanted a sleek, modern and minimalist logo (not classic country) that was vibrant and inviting.
The logo needed to reflect the 3 service offerings in 1 brand – fun, food and fitness. Symbols were developed and colour coded as secondary brand elements for use in the website to assist in identifying the different service offerings.